Nav menu
Nav search Nav cart

I was a free range kid before raising free range kids was a thing. See, growing up on a farm in rural Petaluma, CA, in the early 70s, without a TV, meant that I spent plenty of time outdoors roaming the hills looking for adventure when I wasn’t doing ranch chores. I played all the stick and ball sports growing up, but wasn’t particularly good, or gifted, at any of them, and it wasn’t until my freshman year in high school that I found my sport: lacrosse. Lacrosse became my ticket to Cal Berkeley, where I was the captain of the team my junior and senior year as well as a West Coast All Star selection. So, how did I go from being a collegiate “meathead” knocking the shit out of others with a stick to pedaling bikes for a living?

Yuri being a goof on a couch in the middle of a desert

It all started in Pottstown, PA, in 1994 while I was teaching English as a second language and American Literature at The Hill School—think Tobias Wolff’s This Boy’s Life or Robin William’s Dead Poet’s Society. To fill the athletic void of not playing collegiate lacrosse anymore I began riding with two teacher friends who let me borrow their GT Zaskar. I rode in cutoff jeans, used flat pedals, wore Chuck Taylors, and was a total hack, but I loved it! Exploring places with friends and pushing my physical limits in a new sport had me hooked, and it wasn’t more than a year later that my competitive side got the better of me and I entered my first bike race in the Sport category, still on that borrowed GT Zaskar.

Yuri on his porch petting his dog, and playing the ukelele

Well, fast forward 25 years, an eleven year career as an elementary school teacher, thousands of miles training and racing, countless states and countries traversed, too many broken bike, and body, parts to mention, a few industry jobs under my belt, an evolution from XC to 24 Hour SoIo to endurance gravel racer, and I’m still pedaling away with the same passion I had when I first picked up the bike—although now I ride a sweet carbon Niner and have a few grey hairs sprouting up.

Yuri biking in the desert landscape  

Here’s to all the free range “kids” out there who chase their passions, whatever they may be, who try new sports, who explore new places, who make new friends, and who push their limits.

Yuri’s Adventures Brought to You By:

fit model posing in The Jack in Roped Black Indigo
April 07, 2026

Perfecting The Oxford

Out of all of the garments in our closets, from tees to jeans to chinos, there may be no item more timeless, versatile, and indispensable as the Oxford cloth button-down. It’s a style so ubiquitous, it’s often taken for granted. As though it’s always been a fixture in menswear, and always will. And while the latter half of that assumption is likely spot on, there was a lot of intention and history that went into the Oxford shirt becoming the icon we recognize it as today.

Read more
editorial flatlay of various waffle knits
March 19, 2026

Waffle: A Time-Tested Texture

Waffle knit—sometimes called thermal knit—is a type of knitted fabric distinguished by a recessed square or honeycomb pattern that resembles the surface of a waffle. Beyond its inherent visual appeal, this finish is about much more than looks.

The raised grid creates small pockets of air between the fabric and the skin, which trap warmth while allowing moisture and heat to escape, helping regulate body temperature during activity or shifting weather. So it’s no wonder why this overachieving fabric found its footing in factories and battlefields.

Read more
Get There Quicker

Keyboard Shortcuts

General

  • Keyboard Help Shift+?
  • Search S
  • Go to Account/Login ME
  • Go to Help HELP

Main Navigation

  • Go to Home GH
  • Go to Men's Home GM
  • Go to The Dispatch GD
  • MAG
  • Go to Cart GC

Categories

  • Go to Shirts GCS
  • Go to Outerwear GCO
  • Go to Bottoms GCB
  • Go to Denim GCD
  • Go to Footwear GCF
  • Go to Accessories GCA
  • Go to Essentials GCE

Search